APA Style

AAKER, David A. (1996). Building Strong Brands . New York: The Free Press.

Chicago Style

AAKER, David A. Building Strong Brands. New York: The Free Press, 1996. .

MLA Style

AAKER, David A. Building Strong Brands. New York: The Free Press, 1996. .

Turabian Style

AAKER, David A. Building Strong Brands. New York: The Free Press, 1996. .